PERMANENT COLOR WITHOUT AMMONIA* (*Formulated without adding ammonia)
Gentle, nature-inspired, clean and vegan permanent hair color, ammonia-free, with cold-pressed natural and organic oils* to provide up to 100% gray coverage, vibrancy and hair care, all in one.

Who is it for?

Stylists looking for a cleaner permanent hair color without compromising performance or hair health, but also committed to the planet.

Key benefits

Up to 87% ingredients of natural origin
Up to 96% biodegradable ingredients
Optimal scalp comfort
Nourished scalp
Vegan hair color with natural-looking results, radiant colors with light-reflecting properties.
Free of ammonia, mineral oil & Silicone (1)
Exclusive Vegan Dual Action Color System
With Cold Pressed Natural Oils
3x Stronger Hair (2)

* Coconut and Sunflower Oil
(1) Formulated without added ammonia, mineral oil or silicones.
(2) Formula Vs no conditioner system.