Cleans and protects colour. Designed for hair damaged by dyes or bleaching, Be Pure protective shampoo is a practical treatment to protect coloured hair. Its formula, rich in organic pomegranate extract and calendula, moisturises and conditions, protecting from UV rays and providing maximum shine, while preventing fading.

Active ingredients:

Organic Pomegranate Extract: fruit rich in Vitamins A, C and E, iron and antioxidants, strengthens and nourishes hair damaged or weakened by chemical treatments.

Organic Calendula: known for its strengthening, antiseptic and anti-inflammatory properties, calendula nourishes hair and prevents loss of intensity and fading.

SLS and SLES free, paraben free, dye free, silicone free, hypoallergenic fragrance, mineral oil free.

Benefits:

Gentle and stress-free cleansing for coloured or bleached hair

Organic pomegranate and calendula extract nourish and protect coloured hair

Hair fibre is hydrated and restructured

Ingredients:

Aqua (water), tea-lauryl sulfate, cocamidopropyl betaine, sodium lauroyl methyl isethionate, sodium chloride, sodium methyl cocoyl taurate, sodium cocoyl isethionate, trisodium ethylenediamine disuccinate, parfum (fragrance), punica granatum fruit extract, calendula officinalis flower extract, citric acid, phenoxyethanol benzoic acid, dehydroacetic acid, sodium benzoate ethylhexylglycerin, potassium sorbate